Monday, July 17, 2006

Nebraska Broadcasting Company
Renews Agreement With Pinnacle

Nebraska Broadcasting Co. in Lincoln and Beatrice have signed a new five-year radio network affiliate agreement with Pinnacle Sports Productions to continue play-by-play broadcasts of University of Nebraska-Lincoln football, basketball, volleyball and baseball games.

The market-exclusive agreements go into effect in August and run through July 2011 for radio stations KLIN, KFGE, KBBK, and KWBE.

"We're delighted to renew our affiliation for the next five years, and we look forward to bringing our listeners and clients all the excitement of Husker sports," Nebraska Broadcasting Vice President and General Manager Mark Halverson said in a press release. "We are pleased to continue our involvement in the tradition of excellent athletics and academics at the University of Nebraska-Lincoln."

Halverson said the stations have been the consistent voice of the Huskers since 1993.

The agreement also renews other Husker-related programming such as the "Sports Nightly" and "Meet the Huskers" programs.

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